The amount that YouTubers make can vary widely, depending on a number of factors such as the number of views their videos receive, the number of subscribers they have, the type of ads they run, and the amount of merchandise and other income streams they have. Some YouTubers make very little money, while others can make millions of dollars per year.
One way that YouTubers make money is through advertising revenue, which is generated when ads are shown before, during, or after their videos. YouTube takes a 45% cut of ad revenue, so the amount that YouTubers make from ads will depend on the number of views their videos receive and the amount that advertisers are willing to pay for those views.
Advertisers typically pay more for views from viewers in developed countries, so YouTubers with a large international audience may be able to make more money from ads than those with a primarily domestic audience.
Another way that YouTubers make money is through sponsorships, in which brands pay them to promote their products or services in their videos. Sponsorship deals can vary widely in terms of the amount of money involved, but they can be a significant source of income for successful YouTubers.
YouTubers can also make money by selling merchandise, such as t-shirts and other branded items, through their channel. In addition, some YouTubers have been able to monetize their channels through the sale of digital products, such as ebooks and online courses. Overall, the amount that YouTubers make can vary widely depending on their popularity and the number of income streams they have. Some YouTubers make very little money, while others have been able to turn their channels into highly lucrative businesses.